Complete Google Ads Course for Beginners | 2026 Edition

Learn Google Ads, set up campaigns, use PMax, Demand Gen, YouTube ads & grow your business online

What you'll learn

  • Learn Google Ads from scratch and understand account setup, ad auction, and PPC fundamentals
  • Learn all Google Ads campaign types including Search, Display, Video, Shopping, Performance Max, and App campaigns
  • Learn how to run YouTube video ads to increase engagement, subscribers, followers, and brand awareness
  • Master Google Ads keyword research and target high-intent keywords that drive traffic, leads, and sales
  • Write high-converting Google Ads ad copy to improve CTR, Quality Score, and PPC performance
  • Learn Google Ads budgeting and bidding strategies to control ad spend and maximize ROI
  • Create and launch your first Google Ads campaign step by step with hands-on guidance
  • Track Google Ads performance using key PPC metrics like clicks, CPC, impressions, and conversions
  • Analyze and optimize Google Ads campaigns confidently to improve results and scale performance

Requirements

  • No prior Google Ads experience is needed — this course starts from scratch
  • Basic computer and internet skills are enough to follow along
  • A Google account is recommended to practice creating campaigns (optional)
  • Curiosity and willingness to learn digital marketing and PPC concepts
  • Optional: Access to a small advertising budget if learners want to run live campaigns

Who this course is for

  • Absolute beginners who want to learn Google Ads from scratch
  • Students, freshers, and aspiring digital marketers who want practical PPC skills
  • Entrepreneurs starting a new business who want to use Google Ads to boost sales
  • Existing business owners who want to understand ad spend and run campaigns independently
  • Freelancers and professionals who want to upskill and offer Google Ads as a service

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1.94 GB Total Size

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